Add Row 
Add 
The Impact of MMPA's Historic Move
The Michigan Milk Producers Association (MMPA) has made headlines recently with its bold acquisition of the Leprino Foods plant in Remus, Michigan. This strategic expansion not only signifies MMPA's commitment to its cooperative members but also positions the association to dive into the cottage cheese market, a sector that has seen a resurgence in popularity.
Leading the charge, CEO Joe Diglio emphasizes that this acquisition is a vital part of MMPA's long-term strategy to grow the cooperative while investing in the local dairy industry. With support from the Michigan Economic Development Corporation (MEDC), MMPA is ensuring that its operations continue to enrich the Remus community.
Revitalizing a Community Asset
The Remus facility has deep roots with MMPA, initially purchased by the cooperative in 1983. This longstanding connection adds an emotional layer to the acquisition, as the plant will once again become a contributor to the local economy and a lifeline for Michigan dairy farmers.
Lance FitzSimmons, President and CEO of Leprino Foods, remarked on the smooth transition back to MMPA, highlighting the promise of the facility to serve its community and foster collaboration within the industry. This spirit of cooperation is at the core of MMPA's mission, which has thrived since its establishment in 1916.
Enhancing Dairy Production Capabilities
Coupled with the acquisition, MMPA is also ramping up ultrafiltered milk production at its Ovid, Michigan facility by adding an impressive 3 million pounds of daily processing capacity. This expansion comes at a time when demand for protein-rich dairy products, especially cottage cheese and high-protein milk-based drinks, is soaring.
Doug Chapin, MMPA Board Chairman, celebrated these advancements, which are primarily bolstered by member investments. The dual focus on ultrafiltered milk and cottage cheese production positions MMPA to tackle the increasing consumer interest in high-protein, low-sugar options.
Consumer Trends and Market Opportunities
As trends show a growing consumer preference for protein-rich foods, MMPA is effectively strategizing to capture a lucrative market. Research indicates that the protein market is booming, with up to 70% of Americans seeking to increase their protein intake—a significant jump from just 20% three years prior, making it a $114 billion industry driven in part by social media influencers.
This shift to protein-rich offerings opens new doors for MMPA, allowing it to meet the demand for cottage cheese, which has made a notable comeback. Sheila Burkhardt, Chief Corporate Affairs Officer of MMPA, revealed plans to implement specialized equipment to boost production capacities, meeting both local and national consumer needs.
A Community-Focused Future
MMPA’s forward-thinking initiatives not only focus on expanding its product offerings but also highlight the cooperative’s dedication to community well-being and sustainable business practices. By revitalizing the Remus plant, MMPA is ensuring not just job creation but fostering an agricultural ecosystem that benefits not just its members but the local population at large.
As a cooperative entity, MMPA represents the intersection of agricultural innovation and community investment, assuring that a shared commitment to dairy excellence continues to be at the forefront of its operations. As MMPA embarks on this promising journey, it remains deeply interwoven with its roots, committed to nurturing both the dairy market and its member-owners.
Write A Comment