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April 13.2026
2 Minutes Read

Michigan Brewery Celebrates Community Spirit in Epic Hi-Five World Record Attempt

Aerial view of people in line outside Michigan brewery setting world record.

A Celebration of Community and Record-Breaking Feats

In a small town in Stevensville, Michigan, history was made at the Watermark Brewing Co. last Friday as locals gathered to attempt a Guinness World Record for the most high-fives in one minute. The previous record of 292 was established in Japan, but the enthusiastic crowd at Watermark was determined to claim the title with an impressive count of 335 high-fives, led by brewery co-founder Justin Schaul.

Michigan's Vibrant Brewing Culture

Watermark Brewing Co., like many Michigan breweries, is a hub not just for craft beer enthusiasts but for community engagement. The brewery harnessed local spirit and interest by offering patrons $1 beers and free hot dogs to entice them to participate. This kind of event encapsulates the ethos of Michigan's brewing culture, where history, community, and innovation intersect.

The Significance of Unofficial Titles

Despite the spirited attempt, the claim to a new world record remains unofficial due to Guinness World Records' stringent rules, which often necessitate an adjudicator to validate the count. Nevertheless, Watermark Brewing confidently proclaims victory for its community, remarking on social media, “We did it!” This sentiment resonates particularly well in a state famous for its sports rivalries, including the Michigan-Ohio State football clash. The fervor of such events can be understood within the broader context of what it means to build community.

National Trends and Community Events

This event is reflective of a growing trend across the nation where breweries and local businesses tap into community spirit to create memorable experiences. Much like high school rivalries or historical reenactments at the Michigan Historical Museum, such events engender a shared narrative among attendees. They offer a respite from everyday life, allowing participants to bond over shared goals and joviality.

What’s Next for Watermark Brewing?

With the record attempt under its belt, Watermark Brewing is already pondering future endeavors, reaching out to the community for suggestions on what record to tackle next. This interaction is an exceptional way to keep patrons engaged and invested in the brewery's mission. After all, the Michigan name carries a rich history, from its geographical charm to its deep-seated traditions.

As the brewery champions this unofficial record, it serves as a reminder of the power of community; it illustrates how collective efforts can foster a sense of belonging, pride, and resilience.

What record would you attempt at your favorite local spot? Engage with your community and explore the excitement of joining in on such record-breaking attempts. Each high-five shared might not just mark a count but a connection forged.

MI Community & Lifestyle

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